Ship fast
Commerce is being rewritten by AI, and the brands that ship fastest win. So do we, we ship something every single week.
About Buffy
We're building the AI commerce engine for consumer brands.
Two products, one unfair advantage. We help brands win on-site, converting shoppers, and off-site, showing up correctly inside AI engines. No engineering hours. No six-figure contracts.
Buffy
Chief Good GirlOrigin story
From two products to one
We started as two scrappy tools solving two halves of the same problem. One helped shoppers find the right product on a brand's own store. The other watched how the new generation of AI assistants talked about that brand to everyone else.
The more brands we talked to, the more obvious it became: winning on-site and off-siteisn't two jobs. It's one. So we merged them under one name, Buffy.
- 012023
Buffy Search
A Shopify chat & search agent that actually understands what shoppers mean.
- 022024
Buffy Intel
An AI brand-visibility tracker watching how ChatGPT & Gemini describe you.
- 032026
Buffy
Two products under one engine, named after the founder's golden retriever.
What we believe
Three things we're stubborn about
Be friendly
Powerful doesn't have to mean intimidating. Buffy is warm, helpful, and easy to live with, for shoppers and for the teams who run it.
Earn trust
Every answer is grounded in your real catalog and real data. No hallucinations, no hand-waving, receipts you can check.
Two products
One engine, two battlefronts
Wherever a shopper meets your brand, your storefront or an AI assistant, Buffy makes sure you show up right.
How we work
A small team that moves
Remote-first and async by default. We keep the team small and the loop tight so we can ship the moment something's ready.
Everywhere
Remote-first
Ships weekly
Cadence
Small & senior
The team
Venture-backed
Funding
Meet the namesake
This is Buffy.
An English-cream golden retriever, and the reason this whole thing has a name. She's warm, a little stubborn, endlessly friendly, and great at making people feel at home, exactly what we wanted the product to be.
She does not write code. She does supervise naps.
say hi
Let's go
Show upwhere shoppers are looking.
Free tier · no card required · live in five minutes. Buffy will be wagging on the other side of the install.
(or just come say hi)